This is Climate | Money | Policy. A collection of writings by Brian Reynolds. Brian is a former candidate for the United States Congress, a United Nations credentialed climate change authority, an entrepreneur with a history in a wide variety of businesses.
Here you can find his blog, appearances, and contact him for consulting/events/press.
Emissions and energy get the spotlight when it comes to sustainability programs but water is actually the most limited resource your company is likely to deal with. Some of you reading this may find that surprising. You may react initially by thinking the idea is a little silly. Take a deeper look and you'll find just how serious the issue is.
Data centers are a particularly thorny issue when a company is addressing it’s sustainability profile. The energy profiles for large IT facilities are typically monstrous in size and that makes it difficult to accommodate a company’s desire to reduce it’s footprint. Google, Apple and Microsoft have made headlines recently in the design of their facilities and (in the case of Apple specifically) their commitment to using solar power to run the facilities but is that really the most important factor to consider?
Making a commitment to invest in a data center usually means that your company is moving in the right direction. You have enough demand for what you're doing that you need to make a big investment in the next phase of growth. There are gong to be a lot of decisions to make on hardware, architecture and suppliers not to mention strategy but it may surprise you that the biggest two choices should be made not on the basis of technology but on the basis of partnerships. Those two questions are:
Read More"Carbon Footprint" is a term that gets used often but it's a mistake to assume that anyone in your organization knows what it means, let alone how that knowledge matters to your business model. In this post we'll fix that, do it in terms a 3rd grader can understand and give you 5 ways to take action on that knowledge.
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Profit, not panic. Global warming presents unique challenges in areas that business school never taught managers to measure, monitor and control for. Here we break those down, work them over and educate so that your organization can move forward with a realistic understanding of the challenges ahead and a clear plan on how to use them in your vision of the future.
If you need to get in touch email me at Brian@ClimateMoneyPolicy.com
Thanks for visiting.
-Brian
